March 22nd, 2026

New

Finding & Modeling Outlier Content Just Got Stupidly Easy ๐Ÿ’ช

Real talk.

One of the biggest struggles I hear from you guys?

"Naz, I don't know what content to make."

And I get it.

Because it's not about working harder.
It's about working smarter โ€” modeling what's ALREADY working.

So we built something that changes the game entirely.

๐Ÿ‘€ Introducing: Outliers in Poppy AI

We just dropped the most powerful content research feature we've ever built.

And it works across Instagram. TikTok. YouTube.

All in one place.

Here's what you can do now ๐Ÿ‘‡

๐Ÿš€ What's New

Find Viral Content Instantly

  • Paste any IG, TikTok, or YouTube channel directly into your Poppy AI board

  • See the last 50 posts + their Outlier Score instantly

  • Know EXACTLY which videos blew up โ€” and ask Poppy why

Outlier Scores thats easy to understand

  • We don't just average everything

  • We use a rolling average โ€” because last month's algorithm โ‰  this month's algorithm

  • If it's ๐Ÿš€ rocketing? It's an outlier. Simple.

One-Click Content Research

  • Hit "Quick Add Latest 10 Reels" and boom โ€” it's on your board

  • Views + Outlier Score baked directly into the notes

  • So AI can use that data when you script. How cool is that ๐Ÿ’ช

Watch me build a full week of content ideas for IG & YouTube๐Ÿ‘‡

๐Ÿ’ก Here's Why This Actually Matters

I'll be honest with you.

Going viral isn't just about being yourself.

(Although yes โ€” be yourself. Always.)

It's about packaging.

You could have the best idea in the world for a piece of content

But if the hook sucks? Nobody watches.

Now with Outliers in Poppy AI, you can:

โœ… See what hooks are crushing it for your favorite creators

โœ… Understand the scripting frameworks they use

โœ… Model the titles, the structure, the text on screen

โœ… Apply it to YOUR content, YOUR voice, YOUR channel

๐ŸŽฏ How To Use It Right Now

  1. Find a creator you want to model

  2. Copy their IG / TikTok / YouTube URL

  3. Paste it directly into your Poppy AI board

  4. Hit "Add Top 10 Outliers" and connect to a chat

  5. Ask Poppy AI: "What are the top hooks based on views?"

  6. Script your next banger. Done.

๐Ÿง  Gap Analysis (THIS ONE I LOVE )

Here's something I did live while testing this feature.

I pulled in content from creators I admire.
I pulled in my own content.
Then I asked Poppy AI:

"What kind of content am I NOT doing that I should be?"

And I was like holly shit.

โ€œNo funnel-aware content. No comparison hooks. No vulnerability stories.

An incredible story I was barely using.โ€

That's the power of this. It doesn't just show you what's working for others โ€”
it shows you the gap between where you are and where you could be.

๐Ÿ”ฎ What's Coming Next

We're just getting started.

Soon you'll be able to:

  • Add creators to watchlists and track them over time

  • Find viral content just by typing your niche

The research game inside Poppy AI? We're taking it to another level. ๐Ÿš€

Drop a โค๏ธ if you're hyped about this.

And if you have ideas on what we should build next โ€” click here to send us feedback. Our devs work on those requests every. single. day.

Love ya,
โ€” Naz โœŒ๏ธ

P.S. We host weekly workshops inside our Poppy AI Academy on Skool every Tuesday โ€” teaching you how to create viral YouTube, Instagram & TikTok content. Come hang with us. ๐ŸŽ“